How to work through it
Name the audience, placement, decision, approved proposition, substantiation, and prohibited implication before writing a script. Creative urgency never replaces legal, brand, or factual review. At this stage, preserve the review copy, and ask the channel editor to record visible continuity before the rights check.
Use the same inputs, review dimensions, and stopping rules for every candidate. Record tradeoffs separately from availability so a promising test is not mistaken for verified product support. At this stage, preserve the evidence table, and ask the channel editor to record human approval before the rights check.
Treat creator, maker, builder, and generator language as a production job rather than evidence that a local tool exists. Define authorized inputs, the supportable product claim, required scenes, brand constraints, captions, review stages, and handoff format. Compare revisions on controllability and factual fidelity instead of unsupported speed or quality promises. Record the acceptance decision, evidence gap, reviewer, and next verification trigger in the handoff. For this checkpoint, preserve the handoff draft, and ask the accessibility reviewer to record evidence freshness before the fallback decision.
Open with the audience problem, demonstrate only supported attributes, keep offer conditions legible, and end with an accurate next step. Plan aspect-ratio variants without assuming automated placement or publishing. During review, preserve the handoff draft, and ask the continuity editor to record human approval before the dated decision.
Confirm that visuals, narration, captions, landing-page facts, synthetic-media disclosure, offer terms, and calls to action agree. Do not infer conversion, approval, reach, or return on spend. At the next gate, preserve the evidence table, and ask the channel editor to record disclosure clarity before the source comparison.
No affirmative product, model, customer, or performance claim is established by the supplied evidence. Record the source, verification date, claim scope, unresolved gap, and the decision that the evidence can support. Search demand must never be reused as capability proof. At the next gate, preserve the delivery checklist, and ask the identity reviewer to record source fidelity before the controlled revision.
