How to work through it
For Create Product Videos, define the viewer, decision, supportable message, authorized source material, destination, and named reviewer before selecting a production method. In the decision log, preserve the source ledger, and ask the production lead to record evidence freshness before the scope confirmation.
Name the audience, source materials, creative constraints, reviewer, and delivery condition first. This makes the workflow actionable without assuming that a product will automate every step. In the decision log, preserve the authorization record, and ask the delivery owner to record format readiness before the final sign-off.
Map each scene to an approved product fact, audience question, usage condition, or accurate next step. Preserve variant, packaging, color, scale, and included-item fidelity across the sequence. Keep storefront integration, catalog publishing, price, inventory, and platform acceptance outside the claim boundary unless separately verified and dated. Record the acceptance decision, evidence gap, reviewer, and next verification trigger in the handoff. At the next gate, preserve the reference set, and ask the accessibility reviewer to record visible continuity before the scope confirmation.
Separate evidence gathering, concept, script, shot planning, asset creation, assembly, factual review, craft review, disclosure, and delivery. Each stage should expose what remains unverified. Before delivery, preserve the test fixture, and ask the creative lead to record format readiness before the editorial approval.
Confirm message clarity, source fidelity, rights, accessibility, channel fit, and an accurate call to action. Do not promise engagement, conversion, approval, or automatic publishing. For this checkpoint, preserve the test fixture, and ask the accessibility reviewer to record source fidelity before the delivery pass.
No affirmative product, model, customer, or performance claim is established by the supplied evidence. Record the source, verification date, claim scope, unresolved gap, and the decision that the evidence can support. Search demand must never be reused as capability proof. For this checkpoint, preserve the decision history, and ask the rights reviewer to record identity consent before the delivery pass.
