How to work through it
Name the audience, placement, decision, approved proposition, substantiation, and prohibited implication before writing a script. Creative urgency never replaces legal, brand, or factual review. For the working record, preserve the brief version, and ask the source custodian to record evidence freshness before the controlled revision.
Use the same inputs, review dimensions, and stopping rules for every candidate. Record tradeoffs separately from availability so a promising test is not mistaken for verified product support. For the working record, preserve the failure note, and ask the accessibility reviewer to record destination fit before the delivery pass.
Treat creator, maker, builder, and generator language as a production job rather than evidence that a local tool exists. Define authorized inputs, the supportable product claim, required scenes, brand constraints, captions, review stages, and handoff format. Compare revisions on controllability and factual fidelity instead of unsupported speed or quality promises. Record the acceptance decision, evidence gap, reviewer, and next verification trigger in the handoff. Before delivery, preserve the source ledger, and ask the accessibility reviewer to record evidence freshness before the controlled revision.
Open with the audience problem, demonstrate only supported attributes, keep offer conditions legible, and end with an accurate next step. Plan aspect-ratio variants without assuming automated placement or publishing. At this stage, preserve the source ledger, and ask the creative lead to record disclosure clarity before the editorial approval.
Confirm that visuals, narration, captions, landing-page facts, synthetic-media disclosure, offer terms, and calls to action agree. Do not infer conversion, approval, reach, or return on spend. While evidence is current, preserve the source ledger, and ask the claims reviewer to record input provenance before the final sign-off.
No affirmative product, model, customer, or performance claim is established by the supplied evidence. Record the source, verification date, claim scope, unresolved gap, and the decision that the evidence can support. Search demand must never be reused as capability proof. While evidence is current, preserve the control log, and ask the claims reviewer to record reversal cost before the final sign-off.
